David Cobb an expert in Commercial Real Estate, asked us to make video content for him. As a result of writing blogs and articles via LinkedIn, Dave has been experiencing organic growth. In our brainstorming session with Dave and Alex Cervasio, we discussed the need to establish Dave’s personal brand.
In order to accomplish this, we intend to begin recording video-podcasts to promote his new personal brand through his expertise in commercial real estate. As Dave was already producing podcasts, adding video to these interviews was a simple transition. The next step was to create a professional intro and a variety of outros with specific calls to action. As shown below;